Grabbing Global Market Share with Powerful IMOLD and SOLIDWORKS Software Combination

bnr_majesty_dispensing

Majesty Dispensing Systems Co, Ltd.

The Company 

We take so many of life’s modern conveniences for granted, giving barely a thought to how they magically appear in our lives. Consider the sleek new dispensers from which we take our soap, shampoo, and household cleaning products, with their clever pistol grips and pumps. (Soap, remember, used to come in a bar or jug.) Although we hardly think about it, mechanical devices that squirt soap and spray mist from a bottle need to be carefully designed, manufactured, and marketed—in a cost-effective way so they don’t dwarf the cost of the ingredients they contain.

Majesty Dispensing Systems Co., Ltd., of China’s Zhongshan City in the Guangdong Province, is one of the largest and most successful creators of these products, as well as their aerosol counterparts, with customers such as Procter & Gamble, HouDy, SC Johnson, Unilever, and Reckitt Benckiser. Majesty serves 65 percent of the Chinese market and 30 percent of the global market. Its revenues quadrupled to 2.5 billion yuan from 2006 to 2010.

Challenge

Agile and cost-effective product development is critical to boost the value of packaged products yet keep them affordable to produce.

Solution

Majesty Dispensing Systems of China uses a combination of SOLIDWORKS CAD software and IMOLD computer-aided mold design software to create a flexible, integrated, and cost-effective process from design through manufacturing.

"All of these capabilities let us work swiftly From design through Manufacturing with Minimal effort and Maximum results"
Jianquan Dai
Mold Department Manager, Majesty Dispensing Systems Co. Ltd.